Website Designer Archives

December 1, 2024October 4, 2024

Website Code

Adding website code to your site can accomplish many things for you. However, they might not always be the things you were hoping for!

As a website designer, I am taken back by how many clients ask for erroneous code to be placed on their site. I have had clients tell me how they randomly found it on the internet and want it added. They may have no idea what it does but wants it added, etc. Frankly, it is depressing and frustrating.

While good code can be amazing for your site… bad code is the polar opposite. So much so, that it can have a catastrophic impact on your website. If fact, bad code will keep search engines away from you. It can have a wildly negative impact on your ability to show up in searches on Google, Bing, Duck Duck Go, and the list goes on.

Furthermore, often code found on the internet can be contaminated and allow hackers access to your website. Thus, creating even more issues for you and your website.

So why do so many jump at the chance to add code to their site that they don’t have real knowledge about? It is the never ending desire to rank higher.

Many website owners are constantly looking for ways to improve their search engine rankings. They want to drive more traffic to their site. They may see adding code as a quick and easy solution. Hopefully, to boost their SEO efforts. However, without fully understanding the potential consequences, it is dangerous.

However, it is important to remember that search engines like Google value quality content and user experience above all else. Adding random or unnecessary website code to your site can actually harm your SEO in the long run by making your site slower, less user-friendly, and potentially triggering penalties from search engines.

Instead of focusing on quick fixes or shortcuts, it is important to prioritize creating high-quality, relevant content that provides value to your audience. This will not only improve your SEO over time but also help you build a strong and sustainable online presence.

If you would like assistance with your website, don’t hesitate to contact me. I look forward to helping you!

October 1, 2024September 5, 2024

Website Manager

Are you in the market for a Website Manager? Look no further, I can help you with that!

A Website Manager is an excellent option for those that already have a website. As a manager, I assist clients with updates and tweaks to their site. Many web companies will have you believe that each time you change companies, you need to build a new website. That simply isn’t true. If you have a website that is working well for you and drawing you traffic, maybe you just need a manager.

One of the benefits of having Laura Gunn Marketing as your manager is that you only pay when you are having work done. This is a completely different model than most companies use. Most website companies charge you a monthly fee whether they are actually doing anything or not. It is the standard model and frankly it costs you far more than it should. Why should you pay a company when they aren’t doing anything for you?

Truth is, most updates are quick and easy. Paying $300, $500, and more per month just for your site to exist is a waste of your money. Don’t do it!

Give me a call and let’s talk about your needs and goals. My experience and methods of working will help you achieve your goals and save you money. Contact me, today!

July 1, 2024June 5, 2024

Website Builder

Finding a quality website builder can be a daunting task. Where should you begin?

There are a lot of website builders available on the market. Each claiming to be the best option for creating a professional-looking website. However, not all are created equal. Finding a quality website builder that meets your specific needs is key to your satisfaction and success.

When searching for a website builder, there are several factors to consider to ensure you are choosing a quality platform:

User-friendly interface: A good website builder should have an intuitive and easy-to-use interface. Thus, allowing you or your designer to quickly build and customize your site.

Design templates: Look for a website builder that offers a variety of modern and customizable design templates to help you create a visually appealing website that reflects your brand.

Responsive design: Make sure the website builder you choose offers responsive design capabilities, so your site will look great on all devices, from desktops to smartphones.

SEO tools: A quality builder should have built-in SEO tools that help optimize your website for search engines, making it easier for potential customers to find you online.

Some popular website builders that are known for their quality and user-friendly features include WordPress, Wix, and Squarespace. Before making a decision, take the time to research and compare different website builders to find the one that best fits your needs and budget.

Working with a knowledgeable and experienced web designer will help you accomplish all of the above mentioned items and then some. If you still find the task of creating a new website daunting, simply contact me. My years of experience will not only help you achieve your goals, but exceed them. Contact me with any questions you may have!

June 1, 2024May 9, 2024

Small Business Website

When you are in the market for a small business website, I am your go-to destination!

At Laura Gunn Marketing, I understand the unique challenges and opportunities that come with running a small business. Whether you’re just starting out or looking to grow and expand your current business, I am here to provide you with the tools, resources, and insights you need to succeed.

My website is filled with valuable information on a wide range of topics to assist you with successfully marketing your business. In addition to informative articles and resources, I offer consulting services to help you take your business to the next level. My team of experienced professionals is here to guide you every step of the way.

So, whether you’re a budding entrepreneur or a seasoned business owner, Laura Gunn Marketing is here to support you on your journey. Explore my website and let’s work together to build a thriving small business website for your unique business. My experience will help you navigate website design with ease. You will work with me, directly, and at a fraction of the cost of other website companies. Thank you for visiting and I look forward to helping you exceed your business goals!

Contact me, today, to discuss your marketing needs.

May 1, 2024May 9, 2024

WordPress Website Designer

I am a leading WordPress Website Designer. I specialize in creating custom and responsive WordPress websites for individuals, businesses, and organizations, across the US. With years of experience in web design and development, I provide my clients with professional and high-quality websites that exceed their expectations. Check out my reviews!

My services include custom website design, SEO optimization, and ongoing maintenance and support. I work closely with my clients to understand their needs and goals, and tailor the design to reflect their brand and vision.

Whether you need a personal blog, business website, ecommerce store, or any other type of site, I can bring your ideas to life on the world wide web.

In addition to designing and developing your website, I also offer social media, video, and blogging services. Laura Gunn Marketing is a one-stop-shop solution for small businesses and individuals across the United States.

I take pride in delivering websites that not only look great but also perform seamlessly across all devices and browsers. I pay attention to every detail to ensure that your website is user-friendly, fast, and optimized for search engines.

Additionally, my clients pay for my services as they use them. Meaning, you pay me when I am doing work for you. You are not obligated to a monthly service fee when I am not actually providing you services. I find this to be a big scam in the world of website design.

Furthermore, I offer hosting packages and full service management of your web and hosting services. I am the edge for small business owners across the country.

If you’re looking for a reliable and experienced WordPress Website Designer, look no further. Let’s work together to elevate your online presence and make a lasting impression on your target audience. Contact me today to get started on your project.

October 1, 2023May 9, 2024

WordPress Website

A WordPress website is one of the best formats available in the website arena. WordPress is a popular content management system (CMS) that allows the creation and management of websites, easily. With WordPress, you can create a wide variety of website styles, including blogs, e-commerce stores, portfolios, business websites, and much more.

To create a WordPress website, you’ll first need a domain name and web hosting. Many web hosts offer one-click WordPress installation to make the process even easier. Once you have WordPress installed, you can choose from thousands of free and premium themes to give your website a unique look and feel. To a novice web designer, it can be overwhelming. While advanced designers welcome the variety we can offer our clients.

Website Options

WordPress also has a vast library of plugins that allow you to add functionality to your website. Whether you want to add a contact form, social sharing buttons, or an e-commerce store, there’s a plugin available to help you achieve it. This is why I encourage my clients to discuss their needs with me. The better I understand what will help your website function better for you, the sooner I can implement what you need.

The WordPress dashboard provides an intuitive interface for managing website’s content. You can easily create and edit pages, write blog posts, upload media, and manage comments. While I toss around the word “easily”, it takes practice to properly manage a WordPress website. Improperly managed sites often are the victim of hackers and this can be fatal for any website.

Built-in SEO

The platform also has built-in SEO (search engine optimization) features to help your website rank higher in search engine results. This is one of the main reasons I prefer working on WordPress websites over any other platform. Proper SEO is crucial for a website to show in search engines like Google. Improper SEO techniques can have adverse effects to a website. That is why working with a proven professional web designer is key.

WordPress is not just a website builder, but a comprehensive platform that caters to the needs of a wide range of users and designers. Whether you are a beginner looking to create a simple blog or a professional developer looking to build complex websites, WordPress has got you covered. Its interface makes it accessible to quickly set up a website.

However, what sets WordPress apart is its advanced customization options. Developers and designers can dig into the platform’s codebase to modify and extend its functionalities to meet the specific requirements of any project. With a vast array of plugins and themes available in the WordPress ecosystem, developers can effortlessly enhance the functionality and appearance of their websites. From creating custom post types and taxonomies to integrating third-party APIs, the possibilities are endless with WordPress.

Website Scalability

Additionally, WordPress offers unparalleled scalability, allowing your website to grow along with your business. Whether you start with a small blog or a simple business website, you can easily expand and add new features as your needs evolve. With its robust and constantly updated core, WordPress ensures that your site remains secure and optimized for performance.

In conclusion, regardless of the complexity of your project, WordPress provides a powerful and flexible platform to create websites of all types. Its vast features make it a favorite choice for designers, while the advanced customization options and scalability attract professionals. With its constant evolution, WordPress continues to be the go-to solution for individuals and businesses looking to establish a solid online presence.

Contact me for all of your website needs. Not only do I work on WordPress websites, but I also work on most other platforms. Let’s talk about your needs. I can help you navigate the current advertising landscape with ease!

Visit my YouTube Channel to see more examples of my work.

August 1, 2023May 9, 2024

SEO Services

When deciding where to spend your advertising dollars, there are several things to consider. First and foremost, is budget. Your budget will dictate how much you can spend on advertising. Generally, we are all restricted by budget at some point.

So what should you handle on your own and what should you hire an expert for?

Here are some key reasons to consider using a professionally trained SEO expert:

1. Knowledge and expertise: A professionally trained SEO expert has in-depth knowledge of search engine algorithms, industry best practices, and the latest trends in the SEO field. This allows them to develop effective strategies and tactics to improve a website’s search engine rankings.

2. Customized approach: A professional SEO expert can analyze your business, target audience, and competition to create a customized SEO plan that aligns with your goals. They can identify the most valuable keywords, optimize your website’s structure and content, and implement other optimization techniques specific to your industry.

3. Time and cost-efficiency: SEO requires continuous effort and monitoring. By outsourcing SEO tasks to an expert, you can save time and ensure that the work is done efficiently. This allows you and your team to focus on other important aspects of your business.

SEO Services & Algorithms

4. Stay up-to-date with algorithm changes: Search engine algorithms are constantly evolving, and it’s crucial to stay updated with the latest changes to maintain and improve search rankings. A professionally trained SEO expert will stay on top of algorithm updates, industry news, and emerging trends to ensure that your website remains optimized.

5. Results-driven approach: SEO experts use various analytics tools and techniques to measure the success of their strategies. They can provide detailed reports and insights on the performance of your website, keyword rankings, user engagement, and more. This data-driven approach helps in making informed decisions to optimize your SEO efforts further.

6. Long-term benefits: A professionally trained SEO expert understands the importance of long-term sustainability and ethical practices. They focus on building a strong foundation for your website and implementing strategies that can yield lasting results. This approach ensures that your website remains competitive in the long run and helps you achieve sustainable growth.

Contact me for your SEO Services. My team and I look forward to assisting you!

June 28, 2023May 9, 2024

Will Blogs Boost Sales?

Blogs have the potential to boost sales for a business. When utilized correctly, blogs can help increase brand awareness, and drive traffic to a website. Additionally, they can establish credibility and trust, and ultimately convert readers into customers.

Boosting Sales with Blogs

Here are a few ways blogs can contribute to sales growth:

1. Increased visibility: Blogs provide an opportunity to optimize content with relevant keywords, making it more discoverable on search engines. As more people find and engage with the blog content, it can lead to higher website traffic, brand exposure, and potential sales.

2. Thought leadership: By consistently publishing high-quality and valuable content, businesses can position themselves as knowledgeable experts in their industry. This can build trust and credibility among target customers, making them more likely to consider the business’s products or services when making a purchase decision.

3. Conversion opportunities: Blogs can include calls-to-action (CTAs) that encourage readers to take specific actions. These can include actions such as subscribing to a newsletter, downloading a free resource, or making a purchase. These CTAs, when strategically placed and relevant to the blog content, provide opportunities to convert interested readers into sales leads or customers.

4. Relationship building: Engaging blog content that educates, entertains, or solves problems can foster a sense of connection and trust with readers. By consistently providing valuable information, businesses can nurture relationships with their audience. Which can ultimately lead to increased sales and customer loyalty.

However, it’s important to note that success with blogging requires a well-planned and executed strategy. Consistency, quality content, understanding target audience needs, proper promotion, and effective optimization are all key factors that can contribute to the success of a blog in boosting sales. To answer the question, “Will blogs boost sales?”, yes, they will if you follow these guidelines:

Blogging Best Practices

Consistency: It’s crucial to have a consistent schedule for publishing new blog posts. This helps to keep readers engaged and lets search engines know that your blog is regularly updated.

Quality content: Providing valuable and relevant content is essential for attracting and retaining readers. This increases your blog’s credibility. It also encourages readers to share your content, which can lead to more visibility and potential sales.

Understanding target audience needs: Identifying your target audience and understanding their needs, preferences, and pain points is vital. This allows you to create content that resonates with them, addresses their challenges, and provides solutions. When your blog offers helpful information and guidance, it becomes a valuable resource for potential customers.

Proper promotion: Creating great content is just the first step. You also need to promote your blog effectively to reach your target audience. Sharing your posts on social media, engaging with relevant communities and forums, collaborating with other bloggers and influencers, and utilizing email marketing can all help to increase the visibility and reach of your blog.

Effective optimization: Optimizing your blog for search engines is crucial for driving organic traffic. This includes conducting keyword research, optimizing your blog posts with relevant keywords, optimizing meta tags and descriptions, improving site speed, and ensuring your blog is mobile-friendly. Higher search engine rankings can lead to more visibility, traffic, and potential sales.

Blogging Final Thoughts

In conclusion, blogging can be a powerful tool for boosting sales, but it requires careful planning and execution. By consistently providing quality content that meets the needs of your target audience, promoting your blog effectively, and optimizing it for search engines, you can increase visibility, attract more traffic, and ultimately drive sales for your business.

Laura Gunn Marketing offers Blog Services for as low as $45. Contact us for your marketing needs!